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Joint Service to Support Foreign Investment in Ethiopia’s Retail Sector

Joint Service to Support Foreign Investment in Ethiopia’s Retail Sector

Premier Investment Advisory, an internationally certified management consulting firm, and NewBusinessEthiopia.com, a leading investigative due diligence and business intelligence firm, have announced a strategic partnership to offer a comprehensive service package for foreign investors entering Ethiopia’s newly liberalized retail and supermarket sector.

This collaboration responds to Ethiopia’s recent policy reforms allowing foreign ownership in retail chains — a landmark opportunity attracting significant investor interest. The joint offering includes feasibility studies, due diligence, partner vetting, licensing assistance, location scouting, talent recruitment, and ongoing risk monitoring — positioning investors to capitalize on Ethiopia’s growing consumer market.

“As an ISO 20700:2017 Certified Management Consultant by ICMCI, EYB Trainer certified by ILO, and holder of the Certified International Introduction to Investment Award by CISI, our joint service will provide foreign investors with detailed market analysis, risk assessment, regulatory guidance, and operational support — critical for success in this emerging sector,” said Mr. Melaku Kinfegabriel, Managing Director of Premier Investment Advisory.

“I am also the Founder and Managing Director of Premier Human Resources Supply and Investment Consultants, established in 2016, which complements this collaboration with deep expertise in human capital and investment advisory,” he added.

“Ethiopia’s retail sector presents immense growth potential, but navigating local complexities requires trusted expertise,” said Andualem Sisay Gesse, Founder of NewBusinessEthiopia.com,“By partnering with Premier Investment Advisory, we combine our investigative rigor with internationally recognized feasibility and advisory services to offer end-to-end support for investors.”